George Bernard Shaw got this telegram from his play producer:
– “Send manuscript. If good I will send check”.
He then replied:
– “Send check. If good I will send manuscript”.
Who was right?
Most of us have been trapped at least one time into a bad client-vendor relationship, with the client pretending more than he is willing to pay for, and the vendor trying to get paid before providing the product or service.
But he story made me also think about a key attitude in running a business.
It’s the difference between hope and commitment.
Imagine you start a new business and say:
– “Dear Business, send me results. If good I will invest”.
And the Business replies:
– “Dear Entrepreneur, send me investments. If good I will send results”.
Who is right?
In this case there is no doubt: if you run a business, online or offline, you have to invest before seeing results.
If you do not invest your time, energy, and resources, how can you hope to achieve positive results?
Think about it, next time you blame your business because it is not giving what you expected. Is it your business’ fault? What results are you hoping to get out of it, without putting your unconditioned commitment first?
For training on how to build an online business the right way, you can find more information here: http://marketingwithandrew.com/learnexecuteprofit
Talk soon,
Andrew
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