When you write banana everyone reads the article, who knows why…
This is really an article about a banana, though. And lead generation.
I’ve been on a diet before.
And among other things, every now and then I take a juice.
Now, no matter how much progress there has been in the world of beverages, a juice is a juice. You’ll have a hard time saying that it tastes like chocolate or vanilla or else. However, these juices have that little bit of stickiness that makes them more like a skifidol than a roast chicken with chips (those who have a child of school age know what skifidols are and they will understand this; the name will be enough for the others).
So, I won’t hide you that the first few times I drank for discipline, certainly not for taste. So, if someone is on a diet, he’s still unhappy, so it’s a never-ending deprivation… “If this is the price to pay to lose weight, so be it,” I thought to myself.
Then my sister, responsible for my imminent return to size 50, told me:
For someone on a diet, being able to eat a banana is already a gift of providence…
And you know what? The juice, blended with a banana, is good. So, dealing with it is no longer a deprivation: it’s a pleasure.
But above all, the diet has become very effective.
One ingredient has changed everything.
The same applies to any lead generation strategy.
Sometimes you continue to do things that don’t work, and a very few leads come out, or they are not qualified, or both.
It doesn’t matter what you’re using: vendors knocking on doors, DEM, AdWords, Facebook, LinkedIn, email, mail, telemarketing, social, blogs, trade shows, word of mouth, webinars, networking, etc.
If the salesperson pipeline is perpetually asphyxiated, and you’ve never been sure of the monthly and quarterly income…
…this means you have to change something.
Maybe it’s enough for you to add an ingredient, to mix things differently, and everything will immediately start to fit in perfection, as if by magic.
In the lead generation method that we have created, and that we continue to update with new ideas, there is no ingredient that did not already exist. But it is a different mix, linked by an exclusive recipe, which is more effective than every single ingredient used alone.
What is this recipe?
If you want to get your pipeline in shape, look here and then contact us.